Customers want to know who they're working with, that's why it's important to give your business a personality. Business profiles are an engaging way to introduce yourselves to current and future customers and can be used across your website, social media, and even in-office.
What are the benefits?
- A stronger client-to-company relationship
- Clear explanations of who you are and what you do
- Can be used as advertisement/commercials
- They also work in perfect harmony with company photos
There's a reason that 66% of people would rather watch a video about a product/service than read about it, and that's because video marketing is the future of advertising. There is no better way to show off the beautiful details that make up your business, than to create a focused video about the product or service.
There's also not only one type:
- Product Commercial (Showcasing your product or service)
- Benefit Video (Why people need it)
- Practical Examples (Real client use)
- Honorable mention: Product Photography
Real estate listings with an included video receive a whopping 300% more traffic than listings without. Don't believe it? Read more about it here.
Some of our favorite types of real estate videos to do are:
- Agent Tours
- Property Highlights
- Honorable mention: Real Estate Photography